Constant Contact vs. Mailchimp: A Side-by-Side Comparison for 2025

Since selecting the appropriate email marketing platform may make or break your marketing plan, email marketing continues to be one of the most efficient ways to interact with clients and expand your brand. Constant Contact and MailChimp are two of the best products on the market right now, but which is better for your needs? This comparison will assist you in selecting the platform that best meets your demands, regardless of whether you are a digital marketer or a small business owner.

  1. Ease of Use

The user-friendly interface of Constant Contact is highly commended, particularly for newbies. Without requiring any design knowledge, users may create professional emails using its user-friendly drag-and-drop editor. For novices or small business owners who wish to create polished emails without a lot of technological expertise, it’s ideal.

However, MailChimp provides a more up-to-date, adaptable interface with a wide range of customization possibilities. For new users, the learning curve may be a little longer even if it offers more sophisticated functions. But if you know how to use the tools, navigating its well-designed and structured interface is a breeze.

Winner: Constant Contact is ideal for beginners, while Mailchimp is ideal for users looking for more flexibility and depth.

2. Features and Functionality

Templates, automation, list segmentation, and performance tracking are just a few of the powerful email marketing features available on both platforms.

With its AI-powered content recommendations, sophisticated analytics, and multi-channel marketing features, such as social network and SMS connectivity, Mailchimp shines. It is perfect for data-driven marketers because it offers predictive insights and A/B testing as well. The more sophisticated tool is called MailChimp. It was created for marketers who wish to analyze data in-depth and improve their campaigns.

Constant Contact has all the features you need plus event management, surveys, and social media integration, even though it isn’t as feature-rich as MailChimp. Additionally, it facilitates eCommerce integrations with WooCommerce and Shopify. Additionally, it contains special features that are ideal for nonprofit or community-based groups, such as polls, surveys, and event invitations.

Winner: Mailchimp for feature depth, Constant Contact is great for essential campaigns and events.

  1. Pricing

Although Constant Contact doesn’t have a free plan, it does provide a longer than most competitors 60-day free trial. Although it has less capabilities than Mailchimp, its support and usability make it a wonderful option. It offers three pricing plans: Lite, Standard, and Premium, with the starting price depending on the amount of contacts at about $12/month.

A free plan for up to 500 contacts is provided by Mailchimp, making it perfect for new or small enterprises. Depending on your goals and audience size, paid plans can swiftly scale up from their $13/month starting point.

Winner: Mailchimp for free users, Constant Contact for better value over time.

  1. Customer Support

Constant Contact provides a comprehensive knowledge base, chat, and live phone assistance. This degree of assistance is particularly beneficial for individuals who might require one-on-one direction. If you’re new to email marketing or would rather talk to someone directly, their customer assistance on plans is a huge benefit.

Although MailChimp provides great email support and self-help materials, most tiers do not offer live phone support unless you are on a premium plan.

Winner: Constant Contact for superior customer support.

Conclusion: Which One Should You Choose?

Which one should you pick, then? Constant Contact is a fantastic option if you’re just getting started and appreciate ease of use, assistance, and event-based marketing. It’s particularly appropriate for small businesses, organizations, and event planners; in other words, Constant Contact is your best option if you’re looking for an easy-to-use platform with great features and support for events or nonprofits.

MailChimp is perhaps a better option if you want scalability, sophisticated functionality, and data-driven marketing. It serves advertisers who desire greater control and more in-depth data to optimize campaigns. In summary, MailChimp is worth the learning curve if you’re looking for a platform that will expand with you and provide more advanced automation and marketing solutions.

Your choice should ultimately be based on your marketing requirements, technological know-how, and business objectives. Examine both platforms to see which one best suits your workflow.

Amplemarket: Enhancing Lead Generation and Sales

Amplemarket: Enhancing Lead Generation and Sales

Amplemarket is popular for generating quality leads, enhancing communication, and boosting sales strategies. With the help of this platform, you can make sales teams more productive by using data and AI. You may optimize your sales process, increase the efficacy of outreach, and focus on what counts. Its goal is to help sales teams generate and convert leads into customers more efficiently by assisting them in working smarter, not harder.

Amplemarket Homepage

Key Features Of Amplemarket

Automated Outreach: Amplemarket sales teams reach out to prospects at suitable times by automating email follow-ups and reminders. By decreasing physical labor and saving time, this enables sales teams to direct on more crucial duties while they don’t pass up possibilities to interact with potential clients.

Key Features Of Amplemarket

Lead Scoring and Segmentation: Using AI, the platform generates customized messages based on the behavior and interests of each prospect. This increases the likelihood of a response by making the communication more pertinent. Consequently, it increases interaction and raises the prospects of becoming clients.

Conclusion

Conclusion:

Amplemarket offers practical resources to help companies increase sales and generate new leads. It provides comprehensive insights into sales results, automates processes, and sends targeted communications using AI. Sales teams can perform more productively and efficiently. Amplemarket can help you boost sales, conversions, and profits. Amplemarket can assist you in growing your sales operations and conversions and generating income, regardless of size.

Simplify Your Virtual Meetings with Fathom

Fathom

If you take meetings frequently online, then you must know about the various apps or software through which you can conduct online sessions, but if you observe the various features of the platforms you are currently using. You will get to know that they are offering very few features like some will offer you meeting recordings, summary of conversations, or any other, but today we are going to discuss a platform, that offers you various features required. You do not need to have any software to avail all the features. Without any further discussion, let’s shed light on the software and deep dive into it, and understand how the platform can align with your business goals. 

Fathom.video homepage

So, Fathom is a platform, that is backed by AI, so it can automatically take notes during virtual meetings. It can easily record the meeting content, extract the focal points of the conversation, and summarise the whole conversation. You can also highlight the crucial part of the conversation, even you can even sync the conversation with various software like Zoom, Teams, Google Meet, Salesforce, and HubSpot, in short, it helps the whole team to stay on the same page of the work journey. The platform is very effective for tutorials, presentations, and team updates which makes it a great option for educators, marketers, and remote teams.

Features of Fathom: –

Till now we have discussed a lot about the platform, let glance at various features of Fanthom, automated note-taking, as the platform is powered by AI so it can talk notes during virtual meetings, so you are not required to take notes by own. You can also capture the main points of conversation. You can record meetings and can visit them whenever you are required, as it provides unlimited storage, so you can find any recording anytime. It generates summaries for your meetings, can highlight important aspects and action items of the meeting. It summaries can be summarised for various type of meetings, which ensure relevance and accuracy. You can transcribe your meetings in real time in up tp 25 languages, and its transcriptions are editable and downloadable. It can integrate various platforms like CRM software like HubSpot and Slack or meeting platforms like Zoom and Teams to streamline your whol workflow. It also enables you to ask various questions with the help of AI features like Ask Fathom. Its AI features also help you with follow-up email generation and action items. For better security and data protection, it offers various security features such as single sign-on other data retention policies. It also ensures security compliance with organizational policies and data retention standards. 

Features of Fathom

Pricing Plans Offered by Fathom: –

If we talk about the pricing plans available for individual users or teams, then has a free plan that comes with certain features and also some paid plans, that provide you with various features. So let’s discuss one by one the free plan which is great for individual users, or if you are a newbie to the platform and want to test out the platform, as it provides unlimited recordings, storage, and transcription in up to 25 languages. It provides you with summaries in chronological order, and you can download or edit, or can create various playlists for the meetings. It can integrate with Slack and up to 3 CRM software. Now if we talk about the paid plans, then firstly it has the premium plan, which provides all the features of the free plan, with significant enhancements such as 14 advanced AI summarises personalized for various meetings, AI-powered action items, follow-up emails, and customization of summaries. You can ask various questions using Ask Fathom, you can disable in-meeting banners and can change the meeting bot name as well. The next plan is Team Edition, which provides all premium features plus several other team-oriented functions. It includes unlimited team members, team recording views, folders, comments, mentions, keyword alerts, deal views and many other metrics. It also gives unlimited CRM integrations. Team Edition Pro is another plan of Fanthom, it provides all features of Team Edition along with compliance-related enhancements such as single sign-on integration, advanced security controls, and data retention policies.

Pricing Plans of Fathom

Conclusion: –

So, in conclusion, if we wind up the whole journey of Fathom then we can say it can be your next stop to make your work journey easy. It can record, transcribe, and summarise your meeting, as it has a free AI assistant that can perform every single action you want, and you can remain focused on the meeting as it is performing other required actions. So, you must give it a try, as it provides more features than its competitors and that too on pocket-friendly option.