Sales today aren’t just about making calls or sending emails. It’s about building meaningful relationships, understanding customer needs, and engaging at the right time with the right message. That’s where sales engagement software steps in — helping teams manage interactions across channels, automate workflows, and close deals faster.
If you’re looking to upgrade your sales tech stack, here are five top-tier sales engagement platforms to consider:
1. Salesloft – All-in-One Sales Engagement for Modern Teams
Salesloft is a favorite among revenue teams for a good reason. It brings together email, phone, LinkedIn, and text messaging into a single platform, helping reps stay organized and on task. With features like cadence automation, real-time analytics, and AI-powered coaching, Salesloft empowers reps to hit their numbers while providing managers the visibility to guide performance.
Key Features:
- Multichannel cadences
- Real-time activity tracking
- Conversation intelligence
- CRM integration with Salesforce and more
Best For: Mid to large B2B sales teams looking for a structured, scalable solution.
2. Salesforce Sales Engagement – Native Power Inside Your CRM
If your team already lives inside Salesforce, Salesforce Sales Engagement (formerly High Velocity Sales) is a no-brainer. It’s built right into the Salesforce ecosystem, which means zero data syncing headaches. Reps can use automated cadences, AI-driven insights, and productivity tools like Work Queues to connect with the right leads at the right time.
Key Features:
- Seamless CRM integration
- Einstein AI insights
- Email and call automation
- Work Queues and Cadence Builder
Best For: Salesforce users who want engagement tools without leaving the CRM.
3. Buzz – Lightweight and Effective for Small Teams
Buzz might not be as widely known as others on this list, but it’s gaining popularity for its simplicity and speed. Designed with small to midsize teams in mind, Buzz offers a no-frills platform to manage outreach across email and phone. It doesn’t overcomplicate things — just gives you the tools to follow up, stay consistent, and convert leads.
Key Features:
- Simple workflow automation
- Dialer and email integration
- Lead tracking and follow-ups
- Cost-effective pricing
Best For: SMBs or startups looking for an easy-to-use sales engagement tool.
4. Outreach – Enterprise-Grade Engagement with Smart Automation
Outreach is one of the biggest names in the space, trusted by enterprise sales teams around the world. Its robust platform helps reps automate their outreach, personalize at scale, and track engagement across multiple channels. It also offers advanced analytics and AI capabilities to guide sellers to success.
Key Features:
- Multi-touch sequencing
- Sales analytics and forecasting
- Rep coaching with conversation intelligence
- Integration with top CRMs and tools
Best For: Enterprise sales teams looking for advanced features and deep insights.
5. Revenue.io – Conversation Intelligence Meets Engagement
Formerly known as RingDNA, Revenue.io brings together sales engagement and conversation intelligence in one platform. It’s particularly powerful for teams that rely heavily on phone calls and want deep insights into conversations. With AI-driven coaching, call recording, and real-time transcription, Revenue.io helps reps continuously improve while staying productive.
Key Features:
- AI-powered call coaching
- Real-time conversation guidance
- Integration with Salesforce
- Automated workflows and task management
Best For: Sales teams focused on call performance and rep enablement.
Final Thoughts
Choosing the best sales engagement software depends on your team’s size, workflow preferences, and tech stack. Whether you want deep integration with Salesforce, advanced analytics, or a simple and effective tool for outreach, there’s a solution here for you.
Each platform above offers something unique — from Outreach’s enterprise power to Buzz’s simplicity. The best move? Try demos, get feedback from your reps, and pick the one that fits your sales motion best.